KLEINFELD'S COMES TO THE MINNESOTA!

"LEDGENDARY BRIDAL SALON, KLEINFELD MANHATTAN, COMES TO MINNESOTA
Since 1941, hundreds of thousands of brides from all over the world have made the pilgrimage to Kleinfeld, the worlds leading destination for brides to be, offering the largest selection of exclusive designer bridal gowns anywhere… echoing the phrase “Everyone comes to Kleinfeld.” Now Kleinfeld is featuring Alita Graham, one of Kleinfeld’s most successful exclusive designer collections. Alita Graham for Kleinfeld Kollection is having a showing outside Manhattan at The Wedding Shoppe in Saint Paul, Minnesota. The full Alita Graham for Kleinfeld Kollection will be presented in true Kleinfeld style at The Wedding Shoppe. The architects and visual team that designed the 35,000 square foot Kleinfeld flagship have built a custom display to showcase the exclusive Kleinfeld Kollection. Lois and Jim Fritz, the owners of The Wedding Shoppe, have provided prime retail space to properly highlight the collection. Kleinfeld owners, Mara Urshel and Ronald Rothstein, carefully chose The Wedding Shoppe to carry the Alita Graham for Kleinfeld Kollection because they share the same business philosophy. “Lois and Jim believe in personal service, understand the art of alterations and are readily available to their brides just as we are,” says Ronald Rothstein. The gowns are made of 100% silk. They feature unique details such as original embroidery, pleated silk tulle, Swarovski crystals, and ribbon embroidered lace worthy of the Kleinfeld label. The collection caters to a broad range of brides from classic to modern and embraces all attitudes from romantic to dramatic. “The Alita Graham collection offers brides unique styles at a great price. Our brides are familiar with Kleinfeld and the show, Say Yes to the Dress. They are trilled to hear that Alita Graham for the Kleinfeld Kollection will be coming to Minnesota” says, Lois and Jim Fritz owners of The Wedding Shoppe. The Wedding Shoppe and Kleinfeld, both privately owned legends in the bridal industry, are two bridal retailers that have built their business servicing brides and their families with the most special attention and personalized service for generations. ‘We look forward to the marriage of The Wedding Shoppe and the Alita Graham for Kleinfeld Kollection,” says Mara Urshel. Press is invited to the premiere unveiling of the collection at The Wedding Shoppe on Wednesday, October 1, 2008 from 11am – 1pm featuring informal modeling, cake tasting and hors d’oeuvres. Bridal appointments will begin at 1:30pm. Kleinfeld owners and stars of TLC’s Say Yes to the Dress, Mara Urshel and Ronald Rothstein, and Kleinfeld fashion director, Randy Fenoli, will be at the premiere unveiling. About The Wedding Shoppe The Wedding Shoppe is a full service bridal salon that has been helping couples with their wedding plans since 1977. The Wedding Shoppe has received multiple national and local awards including: Best Place to Buy Bridal Gowns and Attendant’s Dresses by Minnesota Bride Magazine, 2008, Best of Weddings, by The Knot, 2008 and Outstanding Retailer of the Year, by The National Bridal Market Association, 2006. The Wedding Shoppe assists brides in all areas of wedding planning including bridal gowns, bridal party apparel, tuxedos, gifts, accessories and more."

So! All of your mid-western girls who are longing for a chance to see Kleinfeld's can get a taste of New York right in your own backyard!! Tell all your friends and go see what so many brides already know- Kleinfeld's is a "must see"! Meet the stars of the Say Yes To The Dress show and try on some beautiful gowns. Maybe you too will "say yes to the dress"!